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Position Title: Analyst Category Development 

Position Type: Regular - Full-Time ​

Position Location: Toronto HQ 

Requisition ID: 8308 



Food for thought: If you start with fresh, quality ingredients blend them with care and attention to detail, prepare them with the same level of passion and standards that you would for your own family, then you will create delicious and healthy food time and again. That is what we strive for at McCain Foods, and that is what has earned the trust and loyalty of our customers around the globe. We value that trust and are currently seeking highly qualified, dedicated and responsible individuals that share our vision and passion for excellence. If that describes you, then there is a place for you at our table.


Reporting to the Sr. Manager, Category Development of McCain Foods (Canada), the Category Development Analyst (CDA) is responsible for leveraging various data sources and analytical tools to provide support to external and internal customers. This support includes monthly category reviews, assortment, shelving and pricing recommendations and ad-hoc analysis on request from customers. The scope of this role includes one external key customer, Retail Sales and Marketing team on the internal side. This position will bring skills and expertise in data analytics, report creation / presentation and planogram management (including full support of planogram deployment for the key customer). As a member of the Category Leadership team, the CDA will be enabling the Sales team with insights / analytics to deliver McCain’s objectives for Canadian Retail business. 


•    Develop and support relationships with the key assigned Retail Customer as Category Vendor Advisor (or Category Captain), establish credibility and set the stage for selling category solutions aligned to McCain strategies and enabling customer business growth. 
•    Managing the delivery of weekly / monthly reports with commentary to drive action and deliver value for external customers
•    Manage monthly and YTD business and drivers reporting to inform the organization on McCain’s performance against key consumption metrics
•    Conduct quarterly (or monthly) Customer Category reviews for the key or assigned accounts that are based on insights and align to McCain strategies for respective customers
•    Identify category development gaps and growth opportunities for key customers, develop customer centric strategies (that align with McCain objectives) and work directly with customers to execute and bring them to life
•    Develop and sell-in customer specific assortment, shelf space and promotional strategy solutions to help grow the category and McCain business in key or assigned customers
•    Work with the external customer to develop, execute and track all required assortment and planogram changes as per customer timeline and quality standards
•    Collaborate with Marketing and Sales teams on internal projects where customer or category insights and analytics support is required. 
•    Get and maintain the Category Management Association certification and other designations required for external customers.
•    Lead internal training sessions to help others in the organization develop analytical skills and effectively use standard reports. 
•    Advise, support and collaborate with Retail Sales team to develop customer selling stories / decks, technical learning materials.


•    Strong relationships based on trust and credibility built with external and internal customers
•    Timely delivery of assortment, shelf space and promotional recommendations for the external customer (within their respective cycles) and internal partners
•    Delivery of share of shelf to $ share index target for the external customer
•    Timely delivery of category insights inputs for the sell-in of customer annual JBP, innovation launches, pricing strategy changes, etc. in partnership with Sales Strategy & Operations team 
•    Delivery of AOC on target in accordance with KPIs for profitable business growth in Canadian Retail (working together with the rest of the Category Leadership team)
•    Strong working relationships with key cross-functional partners in Sales, Marketing, Finance, etc.


•    Minimal undergraduate degree in business 
•    Minimal 2-4 years of relevant work experience in Category Development / Insights customer facing role
•    Analytically savvy, fast-learner focused on continuous improvement
•    Ability to work independently and in team settings
•    Strong working knowledge of Nielsen syndicated data
•    Comprehensive experience in Microsoft Excel and PowerPoint
•    Experience with Customer POS and shelf management software is a plus
•    Ability to multi-task and work in a fast-paced environment
•    Proven ability to build collaborative relationships internally and externally



The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification.  It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.


McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace.  As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger. 
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.
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Job Family: Sales      
Division: NA Potato 
Department: ​Category Develpment ​
Location(s): CA - Canada : Ontario : Toronto 

Company: McCain Foods (Canada) 

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